The Content Wizard

Corporate Video Stats

These are some statistics that show how important video content is to marketing your brand

 Corporate Video Stats

• 59% of executives agree that if both text and video are available on the same topic, they are more likely to choose video (MWP)
• 54% of senior executives share work-related videos with colleagues weekly (Tubular Insights)
• Using the word ‘video’ in an email subject line boosts the open rates by 19% (Syndacast).
• Almost 50% of internet users look for videos related to a product or service before visiting a store (ThinkWithGoogle).
• 4 out of 5 consumers believe that demo videos are helpful (Animoto).
• Online shoppers who view demo videos are 1.81x more likely to purchase than non-viewers (DMB Adobe).
• People spend on average 2.6x more time on pages with video than without (Wistia).
• Marketers who use video grow revenue 49% faster than non-video users (VidYard).
• Ultimo Media is the best Cleveland video production company. Seriously. It’s science.

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